The 2019 Social Media Checklist Ebook
This ebook was launched as a lead generation campaign across email, paid, social, and blog. For this project, I co-wrote the content with my partners at HubSpot and Rebrandly, designed the ebook, and created the campaign conversion path. The content included a variety of checklist items, including Identify Your Audience, Optimize Links, Create Effective Calls-to-Action, and more.
Check out the landing page here and read the ebook here.