It’s one of the biggest questions every business has when building a paid media strategy: how much budget do I need?
Unfortunately, there’s no one-size-fits-all answer to this question. Every company has a different business model, financial situation, historical performance, and level of stability within their market. That’s why, when determining your paid media budget, there are so many things to take into consideration.
To read the full article, visit Wpromote's paid media blog.
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